QUICK SEO INTRO
What is SEO?
Search engine optimization is the process of increasing the amount of traffic to your website and improving your rankings in the search engines.
How is it done?
It starts with connecting your site to the search engines and optimizing your pages for the search terms (a.k.a. keywords) you are targeting. SEO then focuses on creating relevant content that increase visitors and the number of websites that link to you.
Do you need SEO?
A good SEO strategy will increase the visibility of your website which results in a higher number of visitors to your website. The question is, “Are your competitors already doing this?”